Knowing how to open a restaurant requires an enormous amount of knowledge and know-how that even the most experienced restaurateur or manager might find daunting.

We help operators fully develop and define their vision and direction

Over the last decade I have compiled industry expertise to help guide you through the journey of starting a restaurant. Step-by-step, I use a comprehensive process that covers every area from logistics & operations to food & front of the house. I am confident my strategies will bring you success on this exciting journey.

From the initial concept to opening — I can help you take your vision and make opening your restaurant a reality.



Recipe & Menu Development,
Menu Engineering

My extensive food knowledge and passion for the industry fuel and inspire my recipe and menu development process.

I create and implement custom signature dishes, create comprehensive offerings, and also aim for seasonality in any restaurant brand and concept.

I like to immerse myself in a culinary concept, conducting a full, detailed, and exclusive Menu Engineering Analysis in order to create a proven & specialized menu to enhance your business.

HOME 2.jpg

HOME 5.jpg

Restaurant business plans

Every great concept needs a strong business plan. I can help you in a way that generates profits quickly and focuses on the interest of your investors.

My background as a restaurant operator allows me to focus on developing an easily-executed, detailed, and successful business plan. I use my day-to-day experience combined with my development experience to write plans that are fact-based. All business plans are created 100% from scratch and customized to your concept and your business.

I believe in a collaborative process that focuses on concept development, foundational profit architecture, and fact-based budgeting.

Restaurant branding

I am in the business of creating. I can build your concept from the ground up, or breathe new life into existing brands with established history. From branding to logos, colors to typography—every element is crucial in communicating the subtleties of your brand to your potential audience.

The strategy is to position your brand from the start as a dynamic and progressive entity. Your brand will communicate your unique story through a distinct name and logo, while using colors that will affect your customers in just the right way.



You’ve created an amazing product, and it’s critical to capture that.

Let's show it off using an in-house production team that specializes in both food and environmental media. Capturing the best sides of your brand, we’ll create video and photographic content to display on every platform. With creativity & insight, we hook your audience and raise awareness of your brand.

People eat with their eyes; let’s give them something to feast on.


The hospitality industry is constantly evolving. I help my clients navigate change with the ability to forecast the evolution of a project and anticipate the next steps with not just workaround responses, but with solutions.

From a renovation project to broadening or expanding a brand into a new marketplace, I can bring our project management team on board to keep clients on track, while using resources wisely to achieve the next level of success. Any project large or small, we apply our knowledge, skills, and techniques to execute them effectively and efficiently. We provide you with strategic competency to tie project results to business goals which allows you to better compete in the marketplace.


this is how you take action

Working as Culinary Specialist for